We are Magenta Studios, a team of multi-disciplinary artists, consultants, teachers, and change agents.
We help our partners and customers find creative ways through profound social challenges. From the individual through to large-scale work, we provide training, resources, consulting, and content for a global audience.
You are dedicated to making a meaningful contribution in your own, unique way. Sometimes that looks like bringing others together to work co-creatively on a major social problem, sometimes it's developing stronger leadership skills. We want to help empower you to find and do your best work in the world.
We draw from a strong legacy that supports work at the bleeding edge. With decades of multidisciplinary experience, we are a world-class team with a dedicated and inclusive approach to our work.
We support leaders, thinkers, artists, and entrepreneurs with new paradigm concepts and tools they need to heal and renew the world.
We call this work "Social Sculpture."
Our projects range from regional to national in scale. We also produce in-person and online courses for clients around the world.
CREATIVITY AS RESOURCE
Creativity is at the center of our work: not just "new ideas" but moreover, the discipline and know-how to realize new ideas. There's a wide gap between an idea and its implementation, and when you're realizing big goals you have to get across that gap. Creativity is the ability to cross the gap. And contrary to popular belief, everyone on earth can be creative. It's just like learning to drive, or write, or speak. It just takes practice.
SOCIAL SCULPTURE PROJECTS
The art of Social Sculpture engages thousands or even millions of people in direct, in-person culture change for immediate effect. It’s massive scale, participatory engagement for whole-society change.
Magenta Studios is the world’s first Social Sculpture consultancy and offers a unique and pioneering approach.
Social Sculpture began in the 1960s as performance art. The idea was to inspire and engage a whole city or region in specific acts of art and play designed to directly impact the whole society. Over time, it has become a discipline of its own, helping communities and even nations undergo profound change.
Unlike propaganda and other forms of social engineering, everything is above board and in the open. Art becomes an invitation — the opposite of force or coercion. Social Sculpture uses cultural interventions at large scale for massive change.
Today, the art of Social Sculpture is emerging as an exciting and viable methodology for positive change at the largest possible scale.
THE WORLDMAKER COURSE
WorldMaker is a multi-week interactive online training program that teaches creativity competency to leaders, activists, artists, and others who want to realize their life missions.
WorldMaker begins with the heart of the problem, tracing the true causes of every tough challenge to the mindsets, belief systems, and paradigms that shape our lives. The root causes of problems.
Next we, learn to distinguish habit from the fundamental human ability to think, feel, and do something new, something not determined by previous patterns and norms. That's creativity.
Creativity is at the core of our potential to transform ourselves and the world. With clear, rigorous exercises, we walk you through the steps of understanding and practicing tapping into the source of creativity, in consciousness and in practice. We expand on this ground with creative process know-how, practices, disciplines, and tools designed to help you change the root causes of your biggest challenges and create new realities in your life and work. The goal of the program is to equip you to use these skills wherever you’re called.
BIG GOALS & HIGH LEVERAGE
What keeps our Project partners up at night is their mission to improve people's lives. They've dedicated their entire careers to making a difference, and are seeking the best ways possible to "make it real." They've had too much setback with conventional approaches to leadership, change, and plans. They're motivated to discover and use the "highest points of leverage" — changes in the fundamentals that propagate through a whole system or society. So they turn to us.
Our Worldmaker customers want to learn and grow their know-how and capabilities to bring their true gifts into the world. Some are established leaders; others are just starting out. Some are turning a new leaf in their lives. Wherever they are and whatever they do, Worldmakers are committed to reaching a new plateau in their lives and work.
The principles of leverage, creativity, and social sculpture are the same at every scale: discern the true root causes of the stuck problem and practice creating new realities based on ideas and inspirations more aligned with your highest aspirations. This works for the individual just as well as it does for a team, a community, or a country. Different applications, yes — but similar steps.
HIGHLY EXPERIENCED TEAM + A UNIQUE APPROACH
From peace-building in the post-war Balkans to leading innovation in a regional child protection system, from training next-generation business leaders to supporting racial equity and social entrepreneurship, from helping governments address climate change to exploring the futures of clean energy, democracy, and the income distribution — we have supported hundreds of leaders in over twenty countries for more than twenty years.
Working on such a wide range of issues, we learned that humanity’s toughest challenges are rooted not in our political and financial "systems" but instead in our collective minds, hearts, and actions — the way we construct our relationships and the meanings we create. Systems change work without including culture doesn't work: changing things means changing their foundations. We learned that unless we address the cultural and even spiritual roots of our challenges, we will repeat the past.
Today, Magenta mentors, trains, and supports emerging business leaders, thinkers, artists, and change agents to help them understand and renew the world. We help them grow their leadership capabilities, their creativity competency, and their personal mastery for not only their own success but also for their biggest goals. We join together in a common aspiration: that we all, together, can co-create the world we want to live in.
GET OUR FREE AUDIO TRAINING HERE
SOLVING THE RIDDLE OF POSITIVE CHANGE: HOW TO CREATE REAL SOLUTIONS
In this training and transcript, we’ll give you four key insights into using creativity so you can:
- Know what to do when you begin to notice that your plan isn’t working.
- Know how to be results driven AND flexible at the same time.
- Harness the creative potential of mindsets, beliefs, biases, and other “inner” realities.
- Become a finely tuned instrument for your positive change endeavors.
When you sign up, you’ll also receive our ezine and deals we offer only to our list.
Magenta are artists and social entrepreneurs with a brilliant practical and theoretical understanding of how individuals and teams can bring into being new artistic and social realities.
Adam Kahane - Director at Reos Partners North America, author
I have known Jeff and Louisa for more than twenty years. They are next generation luminaries who carry forward everything I have spent my life advancing: practical and spiritual insights into the nature of being human that provide meaningful ways forward on the most pressing and challenging issues of our times — paths that nourish the best in humanity across all boundaries, political, cultural and otherwise.
Miha Pogacnik - Cultural Ambassador of Slovenia, Violinist
Jeff is someone I have been learning from since the first moment we met nearly twenty years ago. Over the years whenever I have wanted to either understand or deepen my practice, I turn to Jeff. From Jeff I don't get cheap, easy or trite answers. I get fundamental insights that go to the heart of my enquiry. Jeff is a master practitioner in the mould of an old master. He knows his craft from long, patient and dedicated attention over decades. Jeff is an antidote to the waves of shallow fashion that sweep the world when it confronts something new. If you want to understand how best to respond to the challenges we face as individuals, as a society and as a species, I would urge you to work with Jeff.
Zaid Hassan - CEO of Roller Strategies, author
We hired Magenta to help us more fully engage our workforce, leaders, and other stakeholders in our ongoing service to the greater Vancouver region. They helped us devise efficient, powerful ways of innovating, learning, and creating across our organization. We’re deploying them in all our work, big and small — with wonderful results.